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Chroma Insights

Getting the Most Out of Your Website Redesign: A Case Study

August 6, 2013 by Nathaniel Kruska

Getting the Most Out of Your Website Redesign A Case Study

“All we need is a redesign,” is a phrase we sometimes hear from prospective clients. But is it true? In our business, we’re lucky enough to have an educated clientele who understand valuable ideas when they hear them. The decision-makers at the top of any small business typically understand the tremendous value that their website holds…. Read More

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Filed Under: Aggrandizement Tagged With: custom design, redesign, sitemap planning

SEO for Dummies: Black Hat vs. White Hat

May 23, 2013 by Nathaniel Kruska

SEO for Dummies Black Hat vs White Hat

Disclaimer: This is not an article about how to SEO, it includes no tips, nor any surefire ways to rank above those competitors of which you’re so envious. This article does attempt to explain the two big buzz-words in SEO, White Hat and Black Hat. I am in no way affiliated with the book “SEO… Read More

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Filed Under: Inbound Marketing Tagged With: ethics, online marketing, seo, white hat / black hat

A Blog About Blogs

February 11, 2013 by Nathaniel Kruska

A Blog About Blogs

Over the years, as the internet has become a part of every American’s life, most have developed fairly steadfast opinions about what is fundamentally wrong with the web. You know the type, the ones that either love or hate Facebook, Twitter, Wikipedia, etc. There’s rarely any middle ground and there’s rarely any changing anyone’s mind…. Read More

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Filed Under: Website Ingredients Tagged With: blogs, communication, fresh content

Chroma Sites is Go-for-Launch

January 23, 2013 by Nathaniel Kruska

Chroma Sites is Go-for-Launch

Saving the world from ugly, useless websites… one business at a time. Chroma Sites is a new venture brought to you from Coldfire Inc., a long-time website development and internet marketing company based in Westport, CT. We have clients from all walks of business, all quite remarkable in their own areas, but usually a bit… Read More

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Filed Under: Aggrandizement Tagged With: add-ons, custom design, instant quote, launch

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